Almost two months since the initial audio drop, Bay Area singer-songwriter Adrian Marcel has delivered the visuals for his single “I Gotchu (End Of The Day)” to a grand reception from fans. For this clip, the former Raphael Saadiq protégé opts for a minimalist vibe that seems more like a peek into a private day in the love life of a couple.
In the Mariano Valentino-directed video for the song, the track’s breezy but edgy feel (provided by 2Tall, Hightone and Sonny B), is matched by sunny backdrops and candid snapshots of togetherness. The Oakland representative is found having the kind of cozy, low-key moments with the woman he’s swearing allegiance to that you only see when in love. Whether escaping to the rooftop of an apartment building, sharing a motorcycle ride on a perfect sunny day or rolling around on a bed just big enough for two after eating sushi, it all just feels genuine. An effect that only serves to emphasize the please-believe-me sentiment of the song itself.
Marcel conjures ’90s R&B tones but contrasts them with 2021 hood sensibilities as he slyly recites lines to his love interest like, “Be my little freak / Be my ballerina / Plié on the D,” and later croons more romantically, “Anytime you need me I’ll be there for ya / Only thing against us is a headboard.” He turns up the intensity as the electric guitars come in for the song’s climax and the sun sets in the video, adding more passion to his pledge of devotion.
On his IG page, Adrian Marcel posted a clip of this video with the caption, “Cuddle Season Activated!” Seems like the perfect transition from summer into that time of year where the kind of closeness “I Gotchu (End Of The Day)” depicts is highly coveted.
Feel all the feels as you watch the video for yourself.