What’s an R&B singer to do when she needs a hit single before releasing her new album? She dials up some known hit makers to create an infectious track that no one can deny. But can the third time be the charm for Tinashe? She’s done that with “No Drama” featuring Offset of Migos. Then she followed that up with the Future-assisted, “Faded Love.” Maybe adding an additional co-star will work? While we aren’t sure that’s the thinking about Tinashe’s latest single “Me So Bad” featuring Ty Dolla $ign and French Montana and produced by someone actually named Hitmaka, we wouldn’t doubt it.
“Me So Bad” is a Caribbean-inspired mid-tempo groove where the “2 On” singer is playfully seducing a guy who’s clearly feeling her and her body. While Tinashe is playing coy, she sweetly coos ,” I know you want my free time /
I normally don't play that, that, that, that / I'm walking on a thin line.” Meanwhile, Ty Dolla $ign has no such qualms. He’s rather direct stating, “I want it face down, ass up / Turn around, let me lay down.” As for French Montana, he gets downright savage, spitting, “Once I showed her the safe / She ain't want no safe sex / AOD with the rain jacket."
Of course, such a powerhouse single deserves an equally awesome video. The concept for the clip finds Tinashe and friends hanging out at their local country club, wearing some sexy and revealing clothing while Ty and French ogle them. The clip starts with Tinashe walking onto a tennis court dressed like a sporty yet naughty school girl. She pops a pink tennis ball and the party starts. She gives us a quick two-step before we see Ty make his appearance in a nighttime scene in a golf cart surrounded by chicks. We also get a scene of Tinashe busting a couple 8 counts with some dancers while wearing a pink velour sweatsuit. Meanwhile, Montana delivers his verse in a plush office at the surrounded by Ciroc Coconut bottles. Overall, we can’t say the video isn’t entertaining. It’s very colorful and perfect for the spring/summer season. Some of the product placement from Ciroc, Checkers/Rally’s and Sony do threaten to distract from the rest of the clip, though we wouldn’t mind a Big Buford right about now.
“Me So Bad” is the latest single from Tinashe’s long-awaited sophomore album, Joyride. This follows up her debut album, Aquarius, and last year’s surprise EP, Nightride. To say that Tinashe has been plagued with problems in the lead up to this project would be an understatement. She’s had three years of false starts and failed singles. However, old girl won’t be kept down. Joyride will finally hit stores on April 13th. Hopefully you'll find some joy in "Me So Bad," and go ahead and peep the album when ot drops next week.
