
From WWD:
OutKast's André Benjamin, aka Andre 3000, is taking on the rag trade. The dapper pop star, known for his flamboyant jockey-meets-English gentleman style, revealed he will launch a men's wear line this spring, with plans to soon add a women's line. A heritage site in Italy might be the location for his first show. "It will be based on vintage classics with modern twists," said Benjamin of the collection, adding a denim line made from Japanese salvage fabrics is also in the works.
When the neighborhood cats starting embracing pink Polos and jeans that weren't ten sizes too big, I considered it a step in the right direction. I think Sir Benjamin is a dapper fellow, but I'm not exactly sure if the same dudes that were rockin' to "Two Dope Boys in A Cadillac" and "Southernplayalisticadillacmuzik" are going to be rushing to the stores to look like Mr. Peanut on acid. But anything is possible, I suppose.